IDENTITY
Conversation, Collaboration, and Action for the Ocean
Researchers, communities, organizations, companies, and creators working together for marine regeneration.
Azul Pacífico is a platform that connects science, community, conservation, art, and innovation to promote marine regeneration in Baja California Sur. We believe that the challenges facing the ocean require collaboration across different sectors, creating spaces where knowledge, culture, and action converge to generate real impact.
Every year, the Azul Pacífico Forum brings together researchers, organizations, community leaders, artists, businesses, and citizens for three days to explore the relationship between the ocean and our daily lives. Through conversations, experiences, and collaborative projects, we seek to inspire a more conscious and responsible connection with the sea that defines our identity, our territory, and our future.
Photo: Alejandro Velasco
FORUM 2026
There is no single way to understand the sea
June 25, 26, and 27
Over the course of three days, the forum brings together voices from the fields of science, coastal communities, conservation, the private sector, public institutions, art, and culture to foster conversations that reflect the complexity of the marine-coastal region. Rather than seeking single answers, Azul Pacífico creates a space to listen, learn, and build shared understandings, where different perspectives can come together to envision the future of the Gulf of California and the communities that depend on it.
22
2
5
8
DOCUMENTARIES
CONFERENCES
ART
EXHIBITIONS
SPEAKERS
1
2
IMMERSIVE
EXPERIENCE
COMMUNITY
GATHERING
1
BEACH
CLEAN UP
Agenda 2026
2026 THEMES
The conversations that will shape this edition
From land conservation and food security to technology, tourism, culture, and impact investing, these are some of the perspectives through which we will explore our relationship with the ocean and the future of the Gulf of California.
Land Conservation Tools and Food Systems:
value chains, gastronomy, and the use of technology to scale up conservation.
The Sea and Its Traditions:
an anthropological journey through Baja California Sur.
The Ocean as a Destination:
tourism, ethics, carrying capacity, impact investing, and the future of the ocean.
Photos: Carlos Sánchez
PILLARS
Three Pillars · A Systemic Link
Effectiveness lies in the integration of three areas that most initiatives address separately.
Living Oceans
Conservation and restoration of critical marine ecosystems.
Blue Economy
Economic models related to ocean health.
Ocean Culture
The deep human connection to the ocean.
Photo: Josafat De La Toba
HOW WE OPERATE
Three interconnected structural functions
Multisectoral coordination
1
We build and manage strategic partnerships between sectors that have historically been disconnected—facilitating cross-sectoral dialogues, mapping stakeholders, and identifying shared collaborative agendas.
Capacity Building
2
We identify and support existing initiatives with the potential for scaling up, providing technical, financial, and networking resources to maximize their collective impact.
Facilitating Solutions
3
We turn collaborative visions into actionable projects with measurable results, impact monitoring, and systematic documentation of lessons learned.
Photo: Alejandro Velasco